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Established up north in 1967 by brothers Fred and Peter Done, Bet fred has gone on to become one of the UK's most successful bookmakers with sizeable online and high street operations.
The Betfred website is as no-nonsense as its name, featuring plenty of betting action spread across a substantial selection of betting markets. The site is packed with information, but remains uncluttered and accessible, and the sports coverage is equally well implemented.
Betfred's football coverage has a lot of variety, with a good range of national and international fixtures as well as various football specials.
Great World Cup coverage and a slick, easy to use website.
Operator of the second largest betting exchange on the market.
Irish company with football coverage of European leagues and international tournaments.
Good World Cup coverage from a major US online gaming operator.
Good coverage of European markets and an easy to use website.